Top Trends in Demand Planning
Demand Sensing Demand Sensing is a forecasting method that leverages new mathematical techniques and near real-time information to create an accurate forecast of demand, based on the current realities of the supply chain rather than past sales. Evolving customer behavior and rising market volatility have underscored the opportunity to sense and react in near real-time to changes to changes in the demand supply network. Demand Sensing enables to incorporate downstream data with minimal latency to understand what is being sold, who is buying the product, and the impact of demand‐shaping programs. These three demand elements are then translated into requirements to craft a profitable demand response through internal processes for demand translation. Why use Demand Sensing? Better forecasts translate directly into better business decisions, which can affect many Key Performance Indicators (KPI) closely monitored by management: Supply Chain KPI'...